Hello and welcome to another club feature!
The spotlight falls on Oklahoma today; to be exact, we’re featuring Reign FK of Bartlesville, OK. They compete in the UPSL and have a pretty fun and interesting story. Let’s take a look at what the club had to say!
Reign started as a way to give players that are no longer playing club, college, or professional games a place they can still compete at a comparable level.the unnamed and mysterious man behind Reign FK’s Twitter account
That’s pretty cool, even if there are definitely other lower-league clubs doing similar things. But how exactly does that work in a town like Bartlesville? Well, this is how:
There is a huge love for soccer here in Oklahoma, but USL clubs OKC Energy and FC Tulsa have combined less than 5 players that are from Oklahome. I promise you it is not due to lack of talent. Bartlesville does not have a n outlet for adults to play soccer, so joining a national adult league (UPSL) was a huge gamble for us.mystery man (or woman. or any other gender or lack thereof. leaving all our options open here)
So we know the mystery person is into gambling…
But in all seriousness, that dynamic of filling a gap where it’s clearly evident is exactly what SmallWorld is about. Supporter interest in this type of niche club can be difficult, though…
With only social media advertisement, we averaged close to 100 fans per game in our first ever season. The excitement and support we received from the community was a very promising foreshadow of the staple that Reign can become in the Bartlesville community.we still don’t know who it is
Okay, just kidding. They’ve got supporter interest covered so far. That’s an exciting following for a first-year UPSL club, and definitely a cool thing to build off of. But what exactly is the club culture that Reign is looking to build?
We welcome any and all players that have a passion for the game of soccer. After kids graduate high school, options start to disappear, and I feel this is the same in many cities similar to ours. It is wrong to give kids something they love and then abruptly take it away. We want every player who comes through our academy, and our top sides, to understand the reality of the ‘pro’ world they are trying to get into.the world will never know who we’re really quoting rn
That’s where things get really fantastic from my point of view. Reign seems to be taking a fresh look at how youth soccer in particular can be serviced by a local amateur club, and they’re doing a heck of a job with it so far.
There’s a clear emphasis on local talent, providing young players with opportunities, and making the culture of soccer better in Oklahoma. Fantastic stuff all-around.
But before I finish with Reign, I want to share some of what I’ve learned about the club’s branding, because it’s just so unique and fun.
We at Reign Football Klub will never get tired of hearing from random fans of the game about how much they love our crest! We never know if it’s geniune or sarcastic! Above the crossbar are the letters MMXIX. There is a penalty spot at the bottom and a star at the top, both cut in half by the fircled shape of the crest (representing a soccer ball, and, of course, the circle of life).feels like The Masked Singer tryna figure out who this is
Circle of life, of course. What kind of stupid person wouldn’t have picked up on that at first glance (me)?
Here’s where the logo really gets fascinating, though:
We removed all the up and down lines from the letters, because in the game of soccer and of life, “the ups and downs are a given.”the increasingly poetic mystery person
For the record, Reign FK, we’re definitely genuine in saying SmallWorld loves your crest and we love what you’re up to in your community even more.
Get out there and follow Reign FK on socials! Their Twitter page is linked above. If you’re in the area, you know just what to do! Get out and support this fantastic club in person.
But there’s still more to love about Reign!! They had the kindness to include this at the end of their quotes for me:
We really appreciate the questions from Danny at SmallWorld Soccer. Time has a funny way of changing even the things that stay the same. It is always important to remember why you started your mission in the first place. These questions were a great reminder.
That really made our day! Glad SmallWorld can have a small positive impact on the great things Reign is doing.
You can do some great things as well! Support local soccer, unify those around you, and seek out diversity!